DS Marketing Forms

When we first announced the launch of Marketing Forms three years ago, we worked with our Member stations to identify two key areas for improving our customized software: donation recurring payment data and pledge drive reporting.

Now that stations have over a year’s worth of live experience working the product, it’s time to evaluate the progress we’ve made and what future development would be most effective.

2016 in Review:

Before you get to work for your next pledge drive, make sure you're reviewing all the latest Marketing Forms updates for better reporting and measurement. 

Here's a peek into the features in Marketing Forms designed to help you make your next pledge drive your best yet:

Marketing Forms Demo

Aug 2, 2016

Below is the recording and slides for the 8/1/16 demo of the NPR DS Marketing Forms, including information on the process for stations wishing to make the migration:

WEBINAR SLIDES (PDF)

Sample sustainer upsell modal window
Visual design: Adam Kiryk

Below is an update on what's being worked on for the NPR DS Marketing Forms this summer. 

**Update** More information is available in the recording & slides from the Summer Updates Webinar held on 7/7/2016:

A secure payment gateway is required to process payments through the NPR DS Marketing Forms.  Stations wishing to make use of the forms need to first create an account with one of four compatible gateways:

  • Sage
  • Paypal Payflow Pro
  • Authorize.net
  • Vantiv

All gateways may be used for securely charging a donor's credit card.  However, EFT/ACH processing is not available through Authorize.net with our forms.

Depending on your workflow for processing pledges, there are advantages and disadvantages to using certain gateways.

For Core Publisher stations, we are launching the next generation of Community Calendar, replacing our old Public Interactive Events platform that we will retire at the end of this summer. We hope that you’ll be able to use the updated events functionality to engage your audience in real life, not just over the air or on your website.

Sample sustainer upsell modal window
Visual design: Adam Kiryk

As we confirm our Summer 16 feature release schedule for Marketing Forms, we have opportunities for you to provide our team with valuable feedback on these upcoming features:

1. Real-Time Pledge Reports Survey (May 6)

Thank you for your feedback about using our two real-time pledge reports (Member Comments and Pledge Revenue Summary) since our initial release last fall. As part of improving these reports, we need some more information about your expected use of reporting during pledge drives in order to plan future development.