Marketing Forms

Before you get to work for your next pledge drive, make sure you're reviewing all the latest Marketing Forms updates for better reporting and measurement. 

Here's a peek into the features in Marketing Forms designed to help you make your next pledge drive your best yet:

**Update 2/29/16 - The deployment of the new code has been delayed until the week of 3/7/16. Sara Terpeny will be contacting stations to confirm the new deployment schedule**

Our first 2016 Marketing Forms update is ready for release to all sites on March 2-3rd. In order to deploy this update, all NPRDS Marketing Forms will require a maintenance window, in which your site can be unavailable for up to 30 minutes. In our last quarterly deployment, most sites were back live within 15 minutes.

Below is information on recent updates made to the NPR DS Marketing Forms and the Salesforce Marketing Cloud email marketing service.

MARKETING FORMS
 
Universal Analytics Update

On October 27th, we updated all sites to include a new tracking code within the Marketing Forms pages to support the NPRDS Station Analytics System’s move to Universal Analytics on December 1st.

Offline forms allow staff members and volunteers to enter pledges with options that are not available to your web visitors, including:

The NPR DS Marketing Forms have been updated to allow stations using the Sage or Authorize.net payment gateways to accept credit cards using an "Authorize-Only" service.  This means that the credit card numbers will be securely stored by the payment gateway but not charged until you instruct the gateway to process the payments via your membership database.

WEBINAR RECORDING

The following training video walks through advanced topics when setting up a new Marketing Forms account, including:

  • Running payment tests  & testing your gateway
  • Accessing the Donation Export report (Replacement for Quick Pledge Batch File)
  • Other reporting options: Order Report, Pledge Report, Contact Report
  • Managing Payments

Video last updated 5/11/15

The following training video walks through the first steps for setting up your new NPR DS Marketing Forms account, including:

  • Adding your logo
  • Cloning & Editing form templates
  • Should you need to add additional fields, please submit a ticket.

Video Last Updated April 28, 2015