News Training

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Web Writing
2:19 pm
Thu June 13, 2013

Best Practices for Web Writing [VIDEO]

Credit KatieKrueger / Flickr
Write like your hair is on fire!

 This session examines techniques for webifying your radio story for the online audience. We also explore what makes a great web-native story.

We will also take a look at how to manage your time when producing content for several mediums. Some questions to ask: 

1. Who is my audience?
2. What is most relevant?
3. What is the best use of my time? 

If you're looking for some inspiration, take a look at the work of some of these excellent journalists in broadcast:

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Analytics
4:43 pm
Mon June 10, 2013

How To Have That "Analytics Conversation" With Your Reporters

Credit via flickr/writetoreply (CC-BY)

We're working on a broader best practices document to outline methods for engaging the newsroom in analytics. For now, though, here's a way to start the conversation. No metric is a one size fits all. But there are two high level questions that should form the basis for any benchmark. Those are:

Is my audience growing?
And
Is my audience engaged?

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Writing
12:24 pm
Wed June 5, 2013

You Should Really Watch This Webinar on the Elements of a Good Headline [VIDEO]

Credit Flicker user reinvented / Flickr
Don't forget your headline!

What makes a good headline?

This webinar covers how you should think about headlines, how you should approach them and some ways you can go about writing them.  

Good headline writers to watch: Gawker, Quartz, The Atlantic Wire and Forbes.

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Social Media News Training
4:08 pm
Fri May 31, 2013

The #NPRKnight Spring Twitter Contest Winners Are...


Congratulations to the #NPRKnight Twitter scavenger hunt contest winners! 

(Read more about the tasks in the scavenger hunt and how the winners were selected in "How the #NPRKnight Scavenger Hunt Contest Works.")

 

Drum roll, please...

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